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What you’ll learn

Does your business really need a brochure? Well, maybe.

What your business really needs, like all businesses, is sales.

A brochure can help you increase sales, but only if you have a plan, ask the right questions and understand why you’re creating a brochure.

Even more important is remembering that your brochure is not for you.

Your brochure is for your customer or key audience. In other words— what in it for them?

You’ll also enhance your success by enlisting professional design and copywriting help.

Don’t cheap out; a great brochure will pay for itself with one sale.